Author Archives: Keith Hirshland

About Keith Hirshland

My name is Keith Hirshland and I am a four decades television veteran who has spent time both in front of and behind the camera. During nearly forty years in broadcasting my path has crossed in front of, behind and alongside some of the best in the business... And some of the worst. Many of those people I count as friends while others wouldn't make the effort to spit on me if I was on fire. This television life started early watching my Mom and Dad found, fund and run a local affiliate TV station in Reno, Nevada. As a teenager approaching adulthood I worked for them, first as an on-air sports reporter/anchor and later as a director and producer. Jobs in the industry took me across the country and then to many places around the world. Sports is my passion and putting it on TV has been my business. Production credits include auto racing, baseball, basketball, bowling, college football, field hockey, soccer, volleyball and water polo but the majority of my time "in the chair" since 1990 has been invested in the game of golf with both ESPN and The Golf. Channel ( I was one of the first forty people hired by TGC in 1994 ). I am a fan and I watch TV sports as a fan but I also have hundreds of thousands of hours watching from inside a production truck. I think that makes me qualified to comment, my hope is you agree. I have written two books, Cover Me Boys, I'm Going In (Tales of the Tube from a Broadcast Brat), a memoir that is a tribute to my parents, the hard working, creative people who started ESPN2 and The Golf Channel and a look back at my life in television. My second book is a novel, Big Flies, and is a mystery that tells the story of a father and a son with four of the world's most notorious unsolved robberies as a backdrop. I look forward to sharing new thoughts about golf, golf television, sports in general and the broadcast industry with you. The views expressed here are mine and mine alone. They are not connected to nor endorsed by any other person, association, company or organization.

Stroke Play Has No Match

“If it ain’t broke, don’t fix it.” T. Bert Lance   I’ll admit right off the bat that I may be in the minority on this one. I am not a fan of the NCAA golf championships match play format. … Continue reading

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Rock and Roll is Here to Stay

“It’s all about the music.” Bill Herbstman     My wife and I are the proud parents of three incredible children. They are intelligent, accomplished and, most of all, thoughtful human beings. Our oldest is a recording engineer who has … Continue reading

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A “Can’t Miss Kid” Hits The Mark

On Sunday Kevin Chappell won for the first time on the PGA TOUR. I was shocked; not because Chappell won but because it took him so long to do it. We (our Golf Channel production team) met Chappell for the … Continue reading

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Nothing Changes If Nothing Changes

“Put it back.” My Mom (about a gazillion times)   I’m a huge fan of The Masters. I have been for as long as I can remember. I have been fortunate to attend several tournaments, actually work a couple (thank … Continue reading

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It’s Official!

“The referee is going to be the most important person in the ring tonight besides the fighters.” George Foreman   There is so much to talk about dear readers. First and foremost, let me give some hearty congratulations to the North … Continue reading

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Pick A Winner

I am a terrible prognosticator. I realize it. I readily admit it. I know why it’s true. I bet with my heart and not with my head. All you have to do is look at my 2017 March Madness Bracket … Continue reading

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Home Means Nevada

“I tell ya, I get no respect. If I was a politician I would be honest.” Rodney Dangerfield   The year was 2004, it was March. We were at a bar in Myrtle Beach or Austin, Texas, or West Palm … Continue reading

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